HULU LIVING ROOM ACCOUNT MANAGEMENT
SUBSCRIPTION MANAGEMENT ON TV, ENABLED
Research-backed, new feature allowing users to switch subscription plans and manage their add-ons on all Roku products
PLATFORMS: Living Room (Roku)
ROLE: Product Designer
TEAM: 20 individuals spanning design, UX research, product, engineering, marketing, copy and legal
If you have the super secret password, click below to see the full process!
02/06
TIMELINE: August 2021 - October 2021
MVP (launched December 2021)
from November 2021-December 2021
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Over 10,000+ plan switches
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34.4% of all plan switches executed by Roku users
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Switches from living room account management accounted for 5.74% of all switches
**want to know more numbers? click above if you have the super secret password to see more!
IMPACT (by the numbers)
just FYI, this is a high-level overview. please reach out for a password if you're interested in learning more!